C&A is one of the leading fashion companies in Europe with around 1,400 stores across 18 countries.
We refreshed its technical architecture of the purchase journey in line with the extensive rebrand. We made sure that it's easy to use and brings user-relevant content to the point. The navigation through the checkout is clear, provides a better overview and supports the user to make an informed buying decision.
What I did: UX design, UI design, prototype, design system, user test, animation
Creation: David Ureña Molina, Jennifer Döpper, Frauke Brandt
2022/23 for Dept Hamburg